Where salon owners get sh*t done. Where you stop doing salon business the hard way.
In The Monday Club,
you get to stop doing salon business the hard way. AND the salon will make more money in the process because you will actually have space to be the leader you want to be.
You don’t have to tell me I know your salon is doing well. I know it’s making money.
BUT…. you don’t have enough systems, framework, and back end right to really let business do its thing without you micromanaging it. Without you having to actually be a part of EVERY freaking little thing.
AND I know you want to pay yourself more, work less BTC and be a little more chill and not so in your head about the 1 million decisions you make every day.
Even though the salon is making money, there's more for you.
What’s included?
The Monday Memo
A weekly drop from Lexi with focused direction, a bite-sized lesson, actionable resources, and inspiration to start your week like a CEO.
Exclusive Backend Systems Trainings
On-demand trainings to help you set up the backend of your salon business like a true boss (and stop reinventing the wheel).
3 Live Coaching Days per Month
Get direct access to Lexi inside Telegram to ask your business questions, get real-time coaching, and shift quickly—no waiting weeks to get help.
Complete SOP & Salon Handbook Template Library
Plug-and-play documents so you can finally be done with the foundational stuff and focus on what actually grows your business.
Private Salon Owner Community
A safe, supportive space to connect with other high-level salon owners who get it, so you can finally stop feeling like you’re doing this alone.
A Page in the Little Black Book of Salon Owners
Be featured in this industry-insider directory for deeper community, elevated collaboration, and visibility across the salon space.
This isn’t your average coaching program and NOT another online course. It’s the high-level support system you’ve been missing.
The Monday Club helps you:
Stop spinning in circles and wasting time on trial-and-error
Shift from behind-the-chair worker bee to confident, strategic CEO style ownership
Fix broken or missing systems that are quietly costing you money and precious time
Ask real business questions and get fast, personalized feedback + answers (nothing is off limits)
Stop feeling isolated in your role as the owner, and finally get support from people who get it
It’s for the salon owner who knows something has to change—but also knows she can’t do it all alone anymore.
The Monday Club is for salon owners who are already in the game—booking clients, managing a team, posting to social—but deep down, they know they’ve hit a ceiling.
They’re doing all the things… and it’s working—kind of.
The clients are coming in, the team is showing up, the business looks successful from the outside…
But inside?
They’re stuck.
Stuck at a certain revenue level.
Stuck behind the chair more than they want to be.
Stuck doing things the way they’ve always done them—even though they know it’s time to do something differently.
They don’t need another course. They need a clear plan, real support, and smart shifts that make running the business feel aligned and scalable—not just survivable.
You’re constantly getting stuck and overwhelmed…
when doing interviews and hiring because let’s be real, you're winging it just by having a conversation and hiring someone based on ‘vibes’ and then you wonder why they end up being a nightmare.
This is happening because you don’t have an actual hiring system in place, and you don’t have the processes established, handbooks written, and standards defined. Which is killing the culture in your salon, diluting your leadership and ultimately sacrificing the long term success of the salon because you're wasting time on hiring people vs. building longevity and future proofing the salon.
Working so hard on business but doing so many of the wrong things — focusing way too much on social, trying to build other pathways of cash when you have not maximized the easy one, taking meetings you don’t need to be in, looking at every opportunity as a yes not realizing how much this is costing you. And the lack of direction creates a subpar culture, and nightmare for you mentally.
If every time a problem comes up like you ran out of paper towels, 20 volume, conditioner and you find yourself saying ‘oh shit’ this tells me your salon won’t be around in 5 years and we can keep this our little secret, I know you’re not paying yourself either. (I’m telling you this because I don’t want you to be another sad industry statistic)
You’re the one everyone turns to—for decisions, for approvals, for guidance, for support. You’re leading the team, managing the clients, building the brand, and carrying the weight of the business on your shoulders.
But who do you turn to?
Who do you talk to when you’re unsure of a decision…
…when you’re second-guessing a policy…
…when something’s not working and you don’t want your team to see you sweat?
Being the Boss Can Be Lonely.
Leadership is powerful—but it’s also isolating.
Especially in this industry, where the expectation is to “look the part” and keep everything running smoothly, even when you’re burnt out and craving space to think, reset, or just be the visionary for once.
That’s Why You Need Support—And Space.
Not just to vent.
But to think.
To strategize.
To breathe.
You need time for yourself as a leader—not to step away from the business, but to actually step into your role as a CEO.
The Monday Club gives you both.
It gives you the space, support, and structure to lead well—without doing it alone.
Because when you're constantly giving to your team, your clients, your business… you need a space that gives back to you.
Hey! I’m Lexi, Founder of The Monday Club + Salon Biz coach and mentor,
Salon Owner of 19 years (with a team of nearly 20) that loves to live way more than I love to work. I figured this stuff out so my salon could support my life. Yes please, and she keeps on giving.
I’ve helped DOZENS of salon owners across the country scale their businesses to multi high 6 and 7 figure + salons (and my own too) and know our industry inside and out. I’ve been doing this a LONG time and am here for the growth of our industry. I believe wholeheartedly that I have given my experiences and talents in order to help get more money into the hands of WOMEN - so that we can change the trajectory of our lives and our future families lives. Because that's all we really want right?? To be happy and not worry about money and spend our time doing what we love with people we love??
We have THE BEST tool to do this - THE SALON.
I love working with women who have vision and heart, and know they need support to get where they want to go.
Other titles I wear besides human and salon owner are: Present Mom of 2 + Wife, Host of The Ten Minute Beauty Biz Podcast, Youtuber, avid shopper, lover of a sunshine beer and wannabe crunchy gardener lady with no chickens…yet…
xx
Frequent Questions
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No problem at all. Coaching happens inside Telegram 3x a month—think of it as voice note-style coaching in real-time. You can listen in anytime, catch up on your own schedule, and pre-submit questions if you can’t be there live. You’ll still get direct, personal feedback from me, and nothing will fall through the cracks. It's built for busy salon owners like you.
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Each Monday, you’ll receive The Monday Memo—exclusive content you won’t find anywhere else. It’s your weekly dose of clarity, inspiration, and direction to start your week like a CEO. You also get:
3 Coaching Days/Month with Lexi in Telegram
A full SOP + Salon Handbook Template Library you can plug into your business today
Exclusive backend trainings on the systems, strategy, and mindset it takes to scale
A private salon-owner-only community to connect with others who truly get it
A page in the Little Black Book of Salon Owners to expand your reach and industry connections
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Nope. This is not a course, and it’s definitely not a bunch of videos collecting dust in your inbox. The Monday Club is about real-time support, strategic direction, and CEO-level growth—not passive learning. You get actual coaching, access to the tools you’ve been missing, and a community that supports the way you lead and grow.
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Because real growth takes time.
This isn’t a quick fix, and I’m not interested in surface-level success. We’re building systems, structure, and confidence that will carry your business forward long after the six months are up. The 6-month minimum allows us to create actual momentum—and for you to see the kind of lasting results you can’t get from one-off masterclasses or weekend workshops. -
Perfect. That means you’re not starting from scratch—you’re just missing the key infrastructure that ties everything together. The Monday Club fills in the gaps with proven systems, done-for-you templates, and weekly strategic coaching so you can finally implement and scale with ease.
You’re reading this and thinking:
“This sounds amazing… but I’ve already spent money on courses/coaching/memberships I didn’t finish.”
“I don’t have time for one more thing.”
“I should be able to figure this out on my own.”
Totally fair. You’re smart, resourceful, and you've gotten this far on grit alone.
But let me ask you this:
How’s that DIY approach working out?
Because if you’re still:
Rewriting the same policies for the 12th time
Wondering if you’re “doing it right”
Second-guessing every leadership decision
Spending more time behind the chair than leading your business
Feeling like the only one in your circle who actually understands the weight of running a salon...
Then yeah—it’s time for something different.
The Monday Club isn’t another course to collect dust.
It’s support you can use. Coaching you can plug in to. Strategy that fits your salon, not someone else’s.